Privacy Policy

Effective Date: March 18, 2026

Thank you for visiting the Phillips Pet Food and Supplies® website located at www.phillipspet.com (the “Home Site”). The Home Site is property of Phillips Feed Service, Inc. (“Phillips,” “we,” “our” or “us”). This Phillips Privacy Policy (“Privacy Policy”) covers our treatment of Personal Information and other information that we collect when an end-user visitor to the Site (“User,” “you” or “your”): (a) accesses or uses the Phillips Home Site and/or  www.shop.phillipspet.com (collectively, the “Site”); (b) downloads, attempts to download and/or uses the Phillips ordering mobile application (the “App”) and any associated software, as made available on any mobile devices (collectively, “Mobile Devices”); (c) accesses and/or views any of the videos, audio, text, photographs, graphics, artwork, information and/or other content featured on the Site, as made available by Phillips (collectively, the “Content”); (d) accesses information pertaining to, and/or gains access to, the Endless Aisles Special Ordering™ platform/API, which contains product fulfilment solutions for retail outlets, as same is provided by our corporate affiliate, PHIDO, Inc. (“Endless Aisles™”); (e) utilizes the contact form and/or other functionality as a means to request being contacted by Phillips (collectively, “Contact Services”); and/or (f) accesses links to any Phillips’s social media pages/accounts on third-party social media websites (collectively, “Social Media Pages”).

Phillips wholesale and/or customer products (collectively, the “Products”) may be purchased on the Site, App, and/or Endless Aisles. Site, App, Content, Endless Aisles™ platform, Contact Services, Social Media Pages and Products shall be referred to, collectively, as the “Phillips Offerings.”

This Privacy Policy may change from time to time. Your continued use of the Phillips Offerings after we make changes as described here is deemed to be acceptance of those changes, so please check this Privacy Policy periodically for updates.

Capitalized terms not defined herein shall have the meanings set forth in the Phillips Pet Food and Supplies Website Terms and Conditions and Mobile Application End-User License Agreement (collectively, “Terms”), which can be accessed here: https://www.phillipspet.com/support/terms-and-conditions/ IF YOU DO NOT AGREE TO THE TERMS OF THIS PRIVACY POLICY IN ITS ENTIRETY, INCLUDING ANY OTHER TERMS INCORPORATED HEREIN, YOU MAY NOT ACCESS OR OTHERWISE USE THE Phillips Offerings.

Phillips claims no trademark rights nor claims an ownership interest in Apple Apple App Store, iPhone, iPad and iPod Touch, Meta, Facebook,  Android, Google, Google Analytics, Google+, Google Play, LinkedIn, or X. Please be advised that Phillips is not in any way affiliated with Apple, Meta, Google, LinkedIn or X, and the Phillips Offerings are not endorsed, administered or sponsored by any of the foregoing entities.

1. Personal Information Collected

For the purposes of this Privacy Policy, “Personal Information” shall mean individually identifiable information from or about an individual, including, but not limited to: (i) email addresses, (ii) first and last names together, (iii) phone numbers, (iv) addresses (including state, zip code, and city) and (v) Cookies and usage data. We collect Personal Information when you access certain Phillips Offerings and complete the required information request form and/or otherwise provide such information to us. For thepurposes of this Privacy Policy, information such as an entity’s federal tax ID number or sales tax-exempt number shall be referred to as “Sensitive Information” (and collectively with Personal Information, “Information”). We do not collect Personal Information or Sensitive Information unless you voluntarily provide it. You provide Personal Information or Sensitive Information to us when you use the Phillips Offerings and (a) register your email address with us, (b) sign up for special offers, (c) send email messages, submit forms or transmit other information by telephone or letter, or (d) submit your payment information. We may also collect Information from you at other points on our site which state that such information is being collected.

2. Use of Personal Information

Other than as set forth in this Privacy Policy, Phillips will never share, sell, rent, exchange or barter your Information to or with any third party for financial gain or marketing purposes. By making Personal Information available to Phillips, you grant Phillips the right, subject to applicable United States state and federal law, to use that Personal Information to contact you by telephone, email and to send you various marketing messages that contain promotional offers from Phillips, as well as offers from Phillips’s third party partners, that Phillips believes may be of interest to you. If you wish to stop receiving future communications from us, please follow the instructions at the end of each such marketing message or see the “Opt-Out/Unsubscribe” section below.

When you submit Personal Information, we use the Personal Information for various purposes including, but not limited to:

• To provide and maintain the Phillips Offerings
• To notify you about changes to the Phillips Offerings
• To allow you to participate in interactive features of the Phillips Offerings when you choose to do so
• To provide customer care and support
• To provide analysis or valuable information so that we can improve the Phillips Offerings
• To monitor the usage of the Phillips Offerings
• To detect, prevent and address technical issues
• To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection
• To fulfill any other purpose for which you provide it
• To combine the information we have gathered with information from other sources

You also agree that we may contact you at any time with updates and/or any other information that we may deem appropriate for you to receive in connection with your continued use of the Phillips Offerings, and to keep you informed of our other products and services.

By submitting your Personal Information by and through the Phillips Offerings, you agree that such act constitutes an inquiry and/or application for purposes of the Amended Telemarketing Sales Rule (16 CFR §310 et seq.), as amended from time to time (the “Rule”) and applicable state do-not-call regulations. As such, notwithstanding that your telephone number may be listed on the Federal Trade Commission’s Do-Not-Call List, and/or on applicable state do-not-call lists, we retain the right to contact you via telemarketing in accordance with the Rule and applicable state do-not-call regulations.

3. Service Providers

We may employ third-party companies and individuals to facilitate the Phillips Offerings (“Service Providers”) to (i) provide the Phillips Offerings on our behalf, (ii) perform Phillips Offerings-related services or (iii) assist us in analyzing how the Phillips Offerings are used.

These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. We and our Service Providers use your Personal Information to operate our sites and to deliver their services.

Except as otherwise discussed in this Privacy Policy, this Privacy Policy only addresses the use and disclosure of information we collect from you. Other sites accessible through our site have their own privacy policies and data collection, use and disclosure practices. Please consult each site’s privacy policy. We are not responsible for the policies or practices of third parties. Additionally, other companies which place advertising on our site may collect information about you when you view or click on their advertising through the use of Cookies. We cannot control this collection of information. You should contact these advertisers directly if you have any questions about their use of the information that they collect.

We may also employ other companies and individuals to perform certain functions on our behalf. Examples include sending direct and electronic mail, removing duplicate information from User lists, analyzing data and providing marketing analysis. The agents performing these limited functions on our behalf shall have access to our Users’ Personal Information as needed to perform these functions for us, but we do not permit them to use User Personal Information for other purposes.

Non-Personal Information Collection and Use

Usage Data

We may also collect information on how the Phillips Offerings are accessed and used (“Usage Data”). Usage Data is not information, by itself, which can identify a specific individual. Usage Data may include information such as your computer or Mobile Device’s Internet Protocol address (e.g. IP address), browser type (e.g., Safari, Chrome, Internet Explorer), browser version, the pages of the Phillips Offerings that you visit, the type of operating system that you use (e.g., Windows or iOS), the domain name of your Internet service provider (e.g., Verizon, AT&T), the time and date of your visit, the time spent on those pages, the Mobile Device platform type, the Mobile Device identifier, SDK version, API key, iOS Identifier for Advertising (if applicable), iOS Identifier for Vendors (if applicable), Media Access Control (MAC) address, International Mobile Equipment Identity (IMEI), the model type, software version of the Mobile Device, unique device identifiers and other diagnostic data. We gather certain information about you based upon what pages you visit on the Phillips Offerings. This information may include the Web site’s Uniform Resource Locator (“URL”) that you just came from, which URL you go to next, what browser you are using, and your Internet Protocol (“IP”) address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol (“TCP/IP”) network, such as the World Wide Web. Networks, like the Web, use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet.

We use the non-personally identifiable information that we collect to improve the design and content of the Phillips Offerings and to enable us to personalize your App and Site experience. We also may use this information in the aggregate to analyze usage of the Phillips Offerings.

Geolocation Tracking

Through use of our Site/App analytics tools, Phillips tracks Users’ general geographical location, at the city and state level, using publicly available IP addresses that are detected through the use of the analytics tools. Phillips does not share your geolocation information with third parties for any purpose. To find out more about how we use analytics tools, and for information concerning how to opt-out from having your general geographic location tracked, please see the “Behavioral Tracking” section below. Other than as mentioned in this paragraph, Phillips does not track your geolocation for any other purpose.

Cookies

When a User visits the Site and/or activates the App, we send one (1) or more cookies and/or gif files (collectively, “Cookies”) to assign an anonymous, unique identifier to the applicable User’s computer. Cookies are files with small amounts of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies, such as beacons, tags, and scripts to collect and track information and to improve and analyze the Phillips Offerings may also be used.

Cookies make your use of the Phillips Offerings easier, make the Phillips Offerings run more smoothly and help us to maintain a secure Service. You are always free to decline our Cookies if your browser permits, but, in that instance, some parts of the Phillips Offerings may not work properly or as efficiently.

Examples of Cookies we use:

• Session Cookies. We use Session Cookies to operate our Service.
• Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
• Security Cookies. We use Security Cookies for security purposes

Behavioral Tracking

Phillips does not use Cookies, pixels or other tracking technology (collectively, “Tracking Technology”) on the Site and/or in connection with the App for purposes of tracking Users’ activities after they leave the Site and/or exit the App, as applicable. However, Phillips uses Tracking Technology for purposes of tracking Users’ activities while they are on the Site and/or have the App open (such as general geographic data, device/browser data, session recordings, and Site/App pages visited).

In general, Users may be able to disable some, but not all, of this tracking activity by utilizing the “Do Not Track” setting or similar options within most major Internet browsers.

To the greatest extent permissible under applicable law, we are not responsible for the tracking practices and/or Tracking Technology of third parties in connection with the Phillips Offerings.

Cross Device Tracking

Phillips may track Users’ use of the Phillips Offerings across various devices, including Users’ personal computers and Mobile Devices, in order to optimize and personalize use of the Phillips Offerings. Phillips may collect certain User Personal Information across various devices.

Aggregate Data

Phillips reserves the right to transfer and/or sell aggregate or group data about Users of the Phillips Offerings for lawful purposes. Aggregate or group data is data that describes the demographics, usage and other characteristics of Phillips Offerings Users as a group, without disclosing personally identifiable information.

4. Social Media Websites

If you engage in any interaction with Phillips, other Users or any third party on any Social Media Pages, you should be aware that: (a) the Personal Information that you submit by and through such Social Media Pages can be read, collected and/or used by other users of these websites/services (the “Social Media Websites”), and could be used to send you unsolicited messages or otherwise to contact you without your consent or desire; and (b) where Phillips responds to any interaction on such Social Media Pages, your account name/handle may be viewable by any and all members/users of Phillips’s™ Social Media Pages.

The Social Media Websites operate independently from Phillips, and we are not responsible for any Personal Information you choose to submit on any Social Media Websites or such Social Media Websites’ interfaces or privacy or security practices.  Please consult each Social Media Website’s privacy policy.

5. Social Media Features and Widgets

Our Site includes social media features, such as the Facebook “Share” button. These features may collect your IP address, which page you are visiting on our Site, and may set a Cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these features are governed by the privacy policy of the social media company providing same. We do not have any duty to determine if or when a third party company (including a Social Media Website) changes their privacy policies nor do we have a duty to alert Users when these third-party companies (including Social Media Websites) change their privacy policies. Below is information concerning some of these social media widgets:

Meta®

Social Media Website and associated social plug-ins are operated by Meta Platforms Inc., 1 Meta Way Menlo Park, CA 94025, USA and is available at www.facebook.com. The Facebook® plug-in used on the Site can be identified by one of Facebook’s logos.  We have no control over the data that Meta collects via its social plug-ins. Please  consult Meta’s Data Protection Policy to see how Meta collects data, how the data is further processed and used, your rights associated with the matter, and the settings options that you can select to protect your privacy, which can be found at: www.facebook.com/about/privacy

The Google+ Social Media Website and associated social plug-ins are operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The Google+ social media plug-in can be identified by the Google+ logo. We have no control over the data that Google collects via its social plug-ins.Furthermore, we cannot rule out that other Google services that are also integrated into our Site may also link data with your Google account. If you want to prevent such data transmission, you must log out of your Google+ or Google account before visiting our Site. To find out more about the reasons why and the extent to which Google collects data, how the data is further processed and used, your rights associated with the matter, and the settings options that you can select to protect your privacy, please read Google’s Data Protection Policy regarding the “+1” plug-in, which can be found at: www.google.com/intl/de/+/policy/+1button.html

X

We use plug-ins on the Site that are provided by X Corp.,865 FM 1209, Building 2, Bastrop, TX 78602, USA, which can be identified by the Xlogo. The X plug-ins enable the User, among other things, to share a blog post, article or other page of the Site on X. If you access a website that includes this plug-in, your browser sets up a direct connection to X’s servers. We have no control over the data that X collects via its social plug-ins. Please consult X’s privacy policy to see X’s data policies, which can be found at: https://privacy.x.com/en

6. Third-Party Websites

The Phillips Offerings may contain links to third-party owned and/or operated websites including, without limitation, the Social Media Websites. Phillips is not responsible for the privacy practices, data collection practices or the content of such websites. Please consult each third-party website’s privacy policy.

7. Security

Using the Phillips Offerings, you can be assured that your Personal Information is secure and consistent with current industry standards. The importance of security for all Personal Information associated with our users is of utmost concern to us. We use commercially reasonable administrative, physical, and technical measures designed to protect your Personal Information from accidental loss or destruction and from unauthorized access, use, alteration, and disclosure. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your Information, you acknowledge that: (a) there are security and privacy limitations of the Internet which are beyond our control; (b) the security, integrity and privacy of any and all information and data exchanged between you and us through the Phillips  Offerings cannot be guaranteed; and (c) any such information and data may be viewed or tampered with in transit by a third party.

Where we ask Users to enter Sensitive Information, if ever, and when we store and transmit such Sensitive Information, that information is encrypted with advanced TLS (Transport Layer Security).

Access to your Personal Information is strictly limited, and we take reasonable measures to ensure that your Personal Information is not accessible to the public. All of our Users’ Personal Information is restricted in our offices, as well as the offices of our third-party service providers. Only employees or third-party agents who need User Personal Information to perform a specific job are granted access to User Personal InformationOur employees are dedicated to ensuring the security and privacy of all User Personal Information. Employees not adhering to our firm policies are subject to disciplinary action. The servers on which we store User Personal Information are kept in a secure physical environment. We also have security measures in place to protect the loss, misuse and alteration of Personal Information under our control.

In compliance with applicable United States federal and state laws, we shall notify you and any applicable regulatory agencies in the event that we learn of an information security breach with respect to your Personal Information. You may be notified via e-mail in the event of such a breach. Please be advised that notice may be delayed in order to address the needs of law enforcement, determine the scope of network damage, or to engage in remedial measures.

8. Disclosure of Data

We may disclose your Personal Information in the good faith belief that such action is necessary to:

• Comply with a legal obligation, such as but not limited to, any court order, law, or legal process, including to respond to any government or regulatory request
• Enforce or apply our Terms or other contractual rights
• To protect the rights, property, or safety of us or others
• Prevent or investigate possible wrongdoing in connection with the Phillips Offerings
• Protect the personal safety of users of the Phillips Offerings or the public
• Protect against legal liability
• Protect contractual rights if we are sold, merge with a third party, are acquired or are the subject of bankruptcy proceedings; provided, however, that if Phillips is involved in a bankruptcy proceeding, merger, acquisition or sale of all or a portion of its assets, unless required by law or a court, you may be notified via email and/or a prominent notice on the Site and in the App of any change in ownership or uses of your Personal Information, as well as any choices that you may have regarding your Personal Information.

9. Minors

The Phillips Offerings are not intended for, and we do not knowingly collect Personal Information from anyone under the age of eighteen (18) (“Children”). If you are a parent or guardian and become aware that any of your Children has provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from Children without verification of parental consent, we will take steps to remove that information from our servers.

10. Your State Privacy Rights

Depending on your state or nation of residency, you may have certain rights related to your Personal Information, including, but not limited to, the following:

• Access and Data Portability. You may have the right to confirm whether we process your Personal Information and access a copy of the Personal Information we process. Depending on your state or nation, you may have the right to receive additional information.
• Correction. You may have the right to request that we correct inaccuracies in your Personal Information that we maintain, taking into account the information’s nature and processing purpose.
• Deletion. You may have the right to request that we delete Personal Information about you that we maintain, subject to certain exceptions, under applicable law.
• Opt Out of Using Personal Information for Targeted Advertising, Profiling, and Sales. You may have the right to request that we do not use your Personal Information for these purposes.
• Important: The exact scope of these rights vary by state and nation. There are also several exceptions where we may not have an obligation to fulfill your request.

Some browsers and browser extensions support the Global Privacy Control (“GPC”) that can send a signal to process your request to opt out from certain types of data processing, including data “sales” as defined under certain laws. When we detect such a signal, we will make reasonable efforts to respect your choices indicated by a GPC setting as required by applicable law.

11. Opt-Out/Unsubscribe

To opt-out of receiving e-mail and other forms of communications from us, you can: (a) follow the instructions included in the applicable e-mail message or other communication; or (b) e-mail us at: customerservice@phillipspet.com.

Notwithstanding the foregoing, we may continue to contact you for the purpose of communicating information relating to your request for Phillips Offerings, as well as to respond to any inquiry or request made by you.

12. Deleting, Modifying and Updating Your Personal Information

At your request, we will: (a) inform you of what Personal Information we have on file for you; (b) amend the Personal Information that we have on file for you; and/or (c) remove Personal Information that you have provided to us, or that we have collected. You may do so by e-mailing us at: customerservice@phillipspet.com. We ask individual Users to identify themselves and the information requested to be accessed, corrected or removed before processing such requests, and, to the extent permitted by applicable law, we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others or would be extremely impractical (for instance, requests concerning information residing on backup tapes).

Please be advised that deleting your Personal Information may terminate your access to certain of the Phillips Offerings. If you wish to continue using the full complement of Phillips Offerings, you may not be able to delete all of the Personal Information that we have on file for you.

Please be further advised that, after you delete your Personal Information, residual copies may take a period of time before they are deleted from our active servers and may remain in our backup systems.

13. Transfer of Personal Information

Your Information, including Personal Information, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside United States and choose to provide Information to us, please note that we transfer the data, including Personal Information, to the United States and process it there.

Your consent to this Privacy Policy, by using the Phillips Offerings, followed by your submission of such Information represents your agreement to that transfer.

We will take all steps reasonably necessary to ensure that your Information is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Information will take place to an organization or a country unless we reasonably believe that there are adequate controls in place, including the security of your Information.

Even if your jurisdiction does not have the same privacy laws as the jurisdiction where our servers are located, we will treat your information as subject to the protections described in this Privacy Policy.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via a prominent notice on the Phillips Offerings prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page and dated “effective”. You should check the Phillips Offerings periodically to see the current policy and any changes we have made to it.

15. CAN SPAM Act

The CAN SPAM Act is a United States law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:

• Send information, respond to inquiries, and/or other requests or questions
• Market to our mailing list or continue to send emails to our customers and vendors after the original transaction has occurred

To be in accordance with CAN SPAM, we agree to the following:

• Not use false or misleading subjects or email addresses
• Identify the message as an advertisement in some reasonable way
• Include the physical address of our business or site headquarters
• Monitor third-party email marketing services for compliance, if one is used
• Honor opt-out/unsubscribe requests quickly
• Allow Users to unsubscribe

If at any time you would like to unsubscribe from receiving future emails, you can email us as described in Section 12 of this Privacy Policy.

16. Contact Us

If any User has any questions about this Privacy Policy or our privacy practices in general, the User can utilize the Contact Services forms made available on the Site and in the App, call customer service at 1-800-451-2817 and/or call, e-mail or send mail to Phillips utilizing the Phillips contact information applicable to that User’s geographical area, as listed on the Site’s “Contact Us” page.